Stacey Ryan
Artist Website Redesign
Client (MixBus Marketing)
April 2025 (1 Month)
Role: Lead UX Designer
Myself, Developer,
Product Manager
This case study is a work in progress
Vibe check
If this case study was a song, it would be...
Why?
I can't help but associate Shure's bright green with the iconic brat cover art, an album which was the soundtrack of my summer. In this case, B2b means back to back.
What is QR Menu?
Online menu-design platform for restaurant owners
Users can design a scannable QR-powered digital menu.
Provides access to valuable business analytics & advanced customization
problem
Outdated Design
Stacey Ryan’s previous artist website no longer reflected her evolving brand or artistic vision. As she entered a new era with Blessing in Disguise, her online presence needed a refresh. Thus, I was tasked with transforming an outdated site into a cinematic, vintage magazine-inspired experience that aligned with her new aesthetic while keeping music, tour dates, and merch at the forefront for fans.
Solution
An immersive, cohesive experience.
We redesigned Stacey Ryan’s website into a cinematic, vintage magazine-style hub that elevated her brand and streamlined fan access to music, tour dates, and merch.
Impact
  • Went live April 2025
  • 40% increase in website traffic, boosted tour ticket sales through the site by 30%
Toolkit
Figma
Framer
Before & After
Website Video
Impact
Results after 1 month.
40%↑
Website traffic
30%↑
Ticket sales through website
100%
rollout rate
OverviewResearchDefine
Ideation
SolutionConclusion